Digital Marketing Specialist Job at Solera Holdings, LLC., Orlando, FL

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  • Solera Holdings, LLC.
  • Orlando, FL

Job Description

Join to apply for the Digital Marketing Specialist role at Solera Holdings, LLC. Join to apply for the Digital Marketing Specialist role at Solera Holdings, LLC. Get AI-powered advice on this job and more exclusive features. Digital Marketing Specialist/Virtual Florida Who We Are Solera is a global leader in data and software services that strives to transform every touchpoint of the vehicle lifecycle into a connected digital experience. In addition, we provide products and services to protect life’s other most important assets: our homes and digital identities. Today, Solera processes over 300 million digital transactions annually for approximately 235,000 partners and customers in more than 90 countries. Our 6,500 team members foster an uncommon, innovative culture and are dedicated to successfully bringing the future to bear today through cognitive answers, insights, algorithms and automation. For more information, please visit solera.com. The Role We’re looking for a results-driven Digital Marketing Specialist with experience in the automotive retail industry to help us attract, engage, and convert customers through digital channels. You’ll manage day-to-day execution of campaigns across paid media, email, SEO/SEM, and web. Ideal candidates have hands-on experience with tools like Google Ads, Meta Ads, GA4, and CRMs used in auto retail, plus a sharp eye for what drives customers to take action. What You’ll Do Plan and execute digital marketing campaigns focused on driving leads, service appointments, and showroom traffic. Manage paid advertising across Google, Facebook, Instagram, Display, and other platforms; monitor performance and optimize based on data. Create and schedule email campaigns for sales events, service promotions, and follow-ups using marketing automation tools. Collaborate with dealership sales and service teams to align offers and promotions with local market needs. Maintain and update website content, landing pages, and inventory feeds; ensure accurate representation of products and offers. Analyze performance metrics and report on KPIs—traffic, leads, conversions, ROI 3 And proactively provide business recommendations including market/industry trends to improve customer performance. Stay current with automotive digital trends, vendor platforms, and changes in consumer behavior. Onboarding new customers and programs internally and also with vendor partners What You’ll Bring 3+ years of experience in digital marketing, ideally in the automotive retail space. Strong understanding of paid media, SEO/SEM, social, and CRM marketing tactics. Proficient in Google Ads, Facebook Business Manager, Google Analytics (GA4), and marketing automation platforms (e.g., VinSolutions, Dealer.com, or equivalent). Solid writing skills for email, ad copy, and website content. Ability to work in a fast-paced environment and juggle multiple campaigns at once. Bachelor’s degree in Marketing, Communications, or a related field preferred. Nice to Have: Experience with inventory marketing tools like Dealer Inspire, CarNow, or other dealer tech stacks. Working knowledge of automotive DMS platforms and lead handling processes. Familiarity with video or creative production tools (Canva, Adobe, etc.). It is impossible to list every requirement for, or responsibility of, any position. Similarly, we cannot identify all the skills a position may require since job responsibilities and the Company’s needs may change over time. Therefore, the above job description is not comprehensive or exhaustive. The Company reserves the right to adjust, add to or eliminate any aspect of the above description. The Company also retains the right to require all employees to undertake additional or different job responsibilities when necessary to meet business needs.

EQUAL OPPORTUNITY EMPLOYER

SOLERA HOLDINGS, INC., AND ITS US SUBSIDIARIES (TOGETHER, SOLERA) IS AN EQUAL EMPLOYMENT OPPORTUNITY EMPLOYER. THE FIRM'S POLICY IS NOT TO DISCRIMINATE AGAINST ANY APPLICANT OR EMPLOYEE BASED ON RACE, COLOR, RELIGION, NATIONAL ORIGIN, GENDER, AGE, SEXUAL ORIENTATION, GENDER IDENTITY OR EXPRESSION, MARITAL STATUS, MENTAL OR PHYSICAL DISABILITY, AND GENETIC INFORMATION, OR ANY OTHER BASIS PROTECTED BY APPLICABLE LAW. THE FIRM ALSO PROHIBITS HARASSMENT OF APPLICANTS OR EMPLOYEES BASED ON ANY OF THESE PROTECTED CATEGORIES. Seniority level Seniority level Mid-Senior level Employment type Employment type Full-time Job function Job function Marketing and Sales Industries IT Services and IT Consulting Referrals increase your chances of interviewing at Solera Holdings, LLC. by 2x Get notified about new Digital Marketing Specialist jobs in Florida, United States . Clearwater, FL $52,000.00-$60,000.00 6 days ago Sarasota, FL $50,000.00-$60,000.00 3 days ago Tampa, FL $100,000.00-$115,000.00 2 days ago United States $54,000.00-$65,000.00 1 month ago Miami, FL $100,000.00-$150,000.00 3 days ago Tampa, FL $100,000.00-$150,000.00 3 days ago Florida, United States $140,000.00-$252,000.00 1 week ago Florida, United States $140,000.00-$252,000.00 1 week ago [REMOTE] Digital Marketing Analyst (Google Search Ads & Agency exp req) Florida, United States $65,000.00-$70,000.00 5 days ago North Port-Sarasota Area $14.75-$15.00 1 week ago Marketing Manager in Golf Ecom Brand - Remote - Work with Our CEO Maitland, FL $98,000.00-$108,000.00 1 month ago Miami, FL $85,000.00-$110,000.00 1 month ago United States $100,000.00-$110,000.00 2 weeks ago Part Time Digital Marketing SEO Account Manager We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr Solera Holdings, LLC.

Job Tags

Full time, Local area, Remote work,

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